In Buzz

Data Garden Announces
Naturalytics Product Offering

Posted by on Oct 4, 2010 | No Comments

New Offering Provides Turnkey Insights and Analytics Solutions for Natural and Organic Product Brands

NEW YORK, Oct. 4 /PRNewswire/ — Data Garden, a New York City-based software as a service (SaaS) company dedicated to providing businesses with the data solutions they need to grow quickly and efficiently, today announced the launch of their new Naturalytics™ product offering. Developed to help natural and organic brands solve the everyday business issues they face within their organization, Naturalytics™ provides these brands with problem solving software designed to help drive growth efficiently.

Through the launch of their Naturalytics™ products, Data Garden provides clients with easy-to-use reports that not only identify problems and opportunity gaps that result in missed revenue, but also provide next-step solutions towards capturing that missed revenue. In addition, Naturalytics™ reports make it easy for companies to track and monitor the performance of their organization and their sales teams. This easy-to-use, multi-dimensional, performance reporting is the first of its kind offered to natural and organic brands.

“Data that is purchased today is often a snapshot from over a month ago,” said Jamie Sidey, CEO of Data Garden. “Once you have access to this data, the onus is on your team to tease out whatever insights they can find; you are simply purchasing information, not solutions. The future of data analytics is in proactive problem solving software that delivers answers and provides insight.”

The new Naturalytics product suite will provide clients with interactive dashboards that will give them the ability to track performance over time, optimize product mix and pricing, and manage promotional spending—without the need for costly IT staff and a software installation.
Jamie Sidey and Jeff Goldberg, the founders of Data Garden, will be on-site at Expo East in Boston from October 13-16 and will be available for on-site demos and interviews.